Mass Participation is one of Golf Saudi’s key pillars, so as Saudi Arabia’s golf development programmes continue to gain momentum, launching initiatives like LET IT FLY will allow Saudis to interact with the great game of golf and help us build a following for the sport in the Kingdom. So the maximum amount of people are aware and can experience the benefits and value of golf”
His Excellency Mr. Yasir Al Rumayyan
The Chairman of the Board of Saudi Golf Federation and the Chairman of Golf Saudi Company
There is more than one way to play, it’s time to LET IT FLY!
LET IT FLY has been created to help introduce the game of golf to a whole host of new audiences within the Kingdom of Saudi Arabia. An entertaining and modern approach, which will excite a younger generation of Saudis through the development or urban golf, school programmes, gamification and group events.
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Golf Saudi and the Saudi Golf Federation recognises the importance of creating and developing modern touch points; at home, at school and in everyday life, to ensure the fundamentals of the great game are ingrained and opportunities are created away from just on-course activities. Strategic development of urban-based practices that focus on entertainment are under consideration, allowing the general public the opportunity to engage with the game at a purely social level. These consumer touch points will be accessible and build interest and demand for second stage development.
LET IT FLY will be introduced across schools, clubs and throughout major cities across the Kingdom in 2021 and thereafter. Through modern and smart equipment, the game has been adapted to suit the needs and abilities of all age groups and technical abilities.
We hope that you can join us on this unforgettable journey to LET IT FLY in Saudi Arabia. Follow Golf Saudi on social media to keep up to date with news and opportunities to begin playing.
